Helping you develop your creative business
Being a professional creative or communicator you probably already know how important stories are. But what we’ve found is that most creative work is only using a handful of story elements to get a messages across. It’s story ‘telling’ and not story ‘sharing’. Sharing is much better suited to our age of immersion and interactivity. With a little bit of outside support, agencies and in-house teams can gain perspective on the use of deeper story elements to deliver stronger plans and content.
We’ve helped large global media businesses define their strategic and employer brand stories. We’ve created content for international digital and print campaigns. We’ve led creative teams to build large scale communications events. We’ve supported individuals to deliver amazing story-led keynotes, like Team GB Olympians and Paralympians. And we’ve designed and delivered workshops with some of the world’s best known companies.
Areas of specialism
We help you find the stories that matter to your business. That can be developing a creative idea into an award winning campaign for a client. It can be running a workshop on the development of a new communications strategy. It can be exploring the next step on your client’s or your own brand story. We’re a fresh pair of eyes (and ears) and experienced facilitators that support you to get to a result.
We can coach you to use story techniques to enhance your work. We’ve spent decades working in the creative and communications industries, specifically developing story skills. We’re actively involved in crafting stories beyond the world of marketing and media. As creative professionals we’re immersed in contemporary fictional worlds, live arts practice and content development. Coupled with our experience and knowledge of the creative and communications industries, we can help you see how and when stories work.
We can support you in the development and creation of your content. Sometimes you just need an extra pair of hands to build the right material for your brand or customers. We can help you define your own sharing strategy or build the kind of content that fits within your existing plans.
how we help
At the start of the story, the central character is often set a challenge – we start by exploring the world of your story and identify what needs solving.
The character is thrown into a time of struggle and challenge to achieve their desires – we work with you to establish the right level of challenge and identify potential struggles.
The character achieves what she was looking for while learning new things she never knew she needed – we work towards clear outcomes that you can measure in the behaviour of your people or customers.
We love to chat about our work. Why not drop us a line or give us a call?